Transforming the Passages Relocation website and branding into a sleek, modernized and mobile-enabled interface was challenging and rewarding. Our Design Discovery uncovered a host of client challenges that we met one by one with an overall strategy that paved a clear path to the finish line.
Call to Action
We focused our efforts on the homepage. The client relayed the importance of two call-to-action buttons above the fold.
The client identified their target audience as “on-the-go”. It was important the site also translated well on mobile devices.
We paired the sites side by side to evaluate how far we had come together. The new website is refreshing, responsive and functional. We are currently working on phase two, which further addresses user interactivity on a deeper level.